GRANT KNOCHE: The Next Male Popstar

GRANT KNOCHE — Performance Clipping Campaign THE GOAL The goal of this campaign is to introduce new audiences to GRANT KNOCHE as a live performer through engaging, high-quality short-form clips. GRANT is an artist, songwriter, producer, and dancer, so clips should highlight the things that make his performances stand out: choreography, vocals, stage presence, self produces and writes his own music, musicianship, energy, and crowd reactions. Think: “Wait… who is this?” We want clips that make someone who has never seen GRANT before stop scrolling, watch, and want to learn more. WHAT TO CLIP Prioritize moments that showcase: * Strong or impressive live performances * High-energy choreography / dance breaks * Impressive vocal moments * Big performance moments * Piano or stripped-back vocal moments * Crowd screaming, singing along, or reacting * Transitions between singing and dancing * Moments that show personality or charisma on stage * Visually impressive lighting, staging, or movement * Emotional mome