Healthy Lifestyle Creator Program
We’re inviting creators in the health, wellness, and lifestyle space to produce short-form vertical content centered around realistic, sustainable wellness. This program is focused on content that reflects everyday health habits, balanced nutrition, and routines that support energy, strength, and overall well-being — without extremes or unrealistic expectations. Creators should produce content that communicates: Nourishing your body in a flexible, realistic way Balanced meals that support an active lifestyle High-protein food choices that are simple and enjoyable Wellness routines that adapt to different days and schedules A positive, grounded approach to health and self-care Suggested Content Directions: Daily wellness or nutrition routines Quick, nourishing meal ideas High-protein meals or snacks “Day in the life” wellness content Grocery hauls or simple meal prep Lifestyle habits that support balance and consistency Platform Requirements: TikTok Instagram Reels YouTube Shorts Content Guidelines: Vertical format (9:16) 10–45 seconds Authentic, natural delivery No scripted ads or forced promotion No extreme dieting or misleading health claims