Cap Table - 10x - Podcast Clipping

# The Cap Table Podcast Campaign Brief

Requirements

• Minimum video length: 30 seconds
• Minimum account size: 2,000 followers
• Content must be posted in English only
• Repost content from the approved content drive
• Slight edits are allowed (captions, text overlays, zooms, cuts, transitions, effects)

Step 1: Access the Content Library

Content Drive:

• Select a video from the content drive
• Review the clip and identify the featured company discussed in the episode

Step 2: Edit the Content

• Repost the content with slight edits to make it native to your page
• Add:

• Text overlays
• Captions
• Zoom effects
• Transitions
• Relevant B-roll if applicable
• Keep the core message and context intact
• Minimum final video length: 30 seconds

Step 3: Write the Caption

Required Caption Elements

Your caption MUST:

• Mention The Cap Table
• Mention 10x
• Include startup, entrepreneurship, business, or podcast-related hashtags
• REQUIRED. Include a call-to-action directing viewers to watch the full episode on YouTube

Example CTA

"Watch the full episode on YouTube via The Cap Table."

Example Hashtags

#TheCapTable #StartupPodcast #Founders #Entrepreneurship #Startups #BusinessPodcast #VC #TechStartups #FounderStories #Innovation

Step 4: Post - Audio: Additional Music Audio may be added at no higher than 10% volume

Before posting, verify:

✅ Minimum 30-second video length

✅ Account has at least 2,000 followers

✅ Caption mentions The Cap Table

✅ Caption mentions 10x

✅ Startup/podcast-related hashtags included

✅ CTA directing viewers to watch the full episode on YouTube

✅ Content is posted in English

Content Direction

Focus on:

• Founder stories
• Startup growth
• Entrepreneurship
• Business insights
• Fundraising
• Building companies
• Lessons learned from founders and operators

The goal is to drive interest in The Cap Table podcast and encourage viewers to watch the full episodes on YouTube.