Privacy Policy
Last Updated: 12 February 2025
This Privacy Policy for Content Rewards Inc. ("Content Rewards," "we," "us," or "our"),
describes how and why we access, collect, store, use, and/or share ("process") your personal
information when you use our services ("Services"), including when you:
• Visit our website at contentrewards.com or any website of ours that links to this Privacy
Policy
• Create an account as a Creator or Brand on the Content Rewards platform, whether
directly through contentrewards.com or through our integrated platform partner Whop
(whop.com)
• Participate in sponsored content campaigns, submit content, or receive payouts through
our platform
• Interact with our community spaces, including our Discord server
• Engage with us in other related ways, including sales, marketing, support, or events
Content Rewards is a creator monetization platform that connects brands with content creators
for sponsored video campaigns using performance-based (CPM) payouts. This Privacy Policy
applies to all users of the platform worldwide, including Creators, Brands, and visitors.
Questions or concerns? Reading this Privacy Policy will help you understand your privacy
rights and choices. If you do not agree with our policies and practices, please do not use our
Services. If you still have questions or concerns, please contact us at
support@contentrewards.com.
Summary of Key Points
This summary provides key points from our Privacy Policy. You can find more details about any
of these topics in the full sections below.
What personal information do we process? When you visit, use, or navigate our Services,
we may process personal information depending on how you interact with us, the choices you
make, and the features you use. This includes account information, email addresses, social
media handles, and payment information processed through our third-party platform partners.
Do we process any sensitive personal information? We do not intentionally collect or
process sensitive personal information such as racial or ethnic origin, religious beliefs, or sexual
orientation.
Do we collect information from third parties? We receive limited account information from
our commerce partner when users register or transact through their platform. In the future, we
may collect profile and audience data from social media platforms such as YouTube, Instagram,
and TikTok through their APIs, and we will update this policy accordingly.
How do we process your information? We process your information to provide, improve, and
administer our Services, facilitate campaign matching between Creators and Brands, process
payments, communicate with you, prevent fraud, and comply with law. We use automated systems to assist with campaign matching, creator evaluation, fraud detection, and payout
processing.
With whom do we share personal information? We share information with Brands (for
campaign purposes), our commerce and payment partners, service providers, and as otherwise
described in this policy.
What are your rights? Depending on where you are located, applicable privacy law may grant
you certain rights regarding your personal information, including the right to access, correct,
delete, or port your data, and the right to contest automated decisions.
1. Information We Collect
1.1 Information You Provide to Us
We collect personal information that you voluntarily provide when you register on the Services,
create or edit your profile, participate in campaigns, or otherwise contact us. The Services are
open to anyone who meets the eligibility requirements in our Terms of Service. This information
may include:
• Account information: name, email address, username, and password (collected directly
or through third-party authentication)
• Profile information: bio, social media handles, content niche or category, follower counts,
engagement statistics, and portfolio links
• Creator-specific information: payout preferences, content samples, and campaign-
related submissions
• Brand-specific information: company name, business contact details, campaign briefs,
brand assets, and product information
• Communications: messages sent through the platform, support requests, survey
responses, and feedback
1.2 Information Received from Third-Party Platform Partners
We use third-party platforms for commerce, payments, and authentication. When you register or
log in through these partners, we may receive your email address, username, and basic
account information. Payments to Creators and from Brands are processed through our
commerce partners. We do not receive or store your third-party account passwords.
1.3 Information from Social Media Platforms (Future)
We are building integrations with social media platforms including YouTube, Instagram, and
TikTok. When these integrations become available, Creators who connect their accounts may
allow us to access:
• Profile data: username, display name, profile picture, follower/subscriber count, account
verification status
• Audience demographics: aggregated data such as audience age ranges, gender
distribution, geographic location, and language preferences
• Content performance metrics: view counts, engagement rates, likes, comments, shares,
watch time, and other API-provided analytics
We will update this Privacy Policy when these integrations are launched. You will always have
the ability to choose whether to connect your social media accounts and may revoke access at
any time.
1.4 Information Collected Automatically
When you visit or use the Services, we automatically collect certain technical and usage
information, including:
• Device and browser information: IP address, browser type and version, operating
system, device type, screen resolution, and language preferences
• Usage data: pages visited, features used, click patterns, session duration, referring
URLs, and navigation paths
• Location data: approximate geographic location derived from your IP address
1.5 Analytics
We use third-party analytics tools to understand how users interact with the Services, identify
usage trends, and improve the platform experience. These tools may collect device information,
usage data, and interaction events through cookies and similar technologies.
1.6 Discord Community
We operate a Discord community server for Creators and platform users. We do not formally
collect or store personal data from Discord. Any information you share in our Discord server is
subject to Discord’s own Privacy Policy and Terms of Service. Please be mindful of the
information you share in public community channels.
2. How We Use Your Information
We process your personal information for the following purposes:
• Providing the Services: creating and managing your account, facilitating campaign
matching between Creators and Brands, delivering content submissions, and processing
performance-based (CPM) payouts through our commerce partners
• Campaign operations: sharing relevant Creator profile information with Brands to enable
informed campaign decisions, including username, email address, social media handles,
follower counts, engagement statistics, and content niche
• Payments and billing: facilitating Creator payouts and Brand payments through our
commerce partners, processing refunds both through our partners and directly, and
managing related financial transactions
• Communications: sending marketing emails from Content Rewards (campaign
invitations, platform updates, newsletters) and transactional notifications through our
commerce partners (payment confirmations, account updates); responding to support
requests
• Automated processing: using AI and automated systems to match Creators with
campaigns, score and rank Creators for campaign suitability, detect and prevent fraud,
and assist with payout processing decisions (see Section 10 for more details)
• Platform improvement: analyzing usage patterns, improving features, and developing
new products and services
• Safety and security: detecting and preventing fraud, unauthorized access, bot activity,
and other harmful or illegal activities; enforcing our Terms of Service
• Legal compliance: complying with applicable laws, regulations, legal processes, or
governmental requests; establishing, exercising, or defending legal claims
• Dispute resolution: investigating and resolving disputes between Creators, Brands,
and/or Content Rewards
3. Legal Bases for Processing
We process your personal information only when we have a valid legal basis to do so.
Depending on your jurisdiction, these may include:
• Consent: where you have given us explicit permission to process your data for a specific
purpose (e.g., receiving marketing emails, future social media account connections)
• Performance of a contract: where processing is necessary to fulfill our obligations under
the Creator Terms of Service or Brand Terms of Service
• Legitimate interests: where processing is necessary for our legitimate business interests
(e.g., fraud prevention, platform improvement, analytics, automated campaign
matching), provided those interests are not overridden by your rights
• Legal obligations: where processing is required to comply with applicable laws or
regulations
For users in the EU/EEA and UK: The General Data Protection Regulation (GDPR) and UK
GDPR require us to identify specific legal bases for processing. We rely on the bases listed
above, and you may contact us for further detail on the specific legal basis applied to any
particular processing activity.
4. When and With Whom We Share Your Information
We may share your personal information in the following circumstances:
4.1 With Brands (Creator Data)
When Creators participate in or are considered for campaigns, we share relevant profile
information with the Brand running the campaign. This includes your username or display name,
email address, social media handles, follower counts and engagement statistics, and content
niche or category. This sharing is essential to the functioning of the platform and is governed by
the Creator Terms of Service.
4.2 With Creators (Brand Data)
We share Brand campaign details, briefs, requirements, and necessary contact information with
Creators participating in campaigns.
4.3 Commerce and Payment Partners
We share information with our integrated commerce and payments partners who process
account authentication, Creator payouts, and Brand payments on our behalf. Information shared
with these partners is subject to their respective privacy policies.
4.4 Service Providers
We share information with third-party service providers who perform services on our behalf,
including:
• Analytics and performance monitoring
• Email marketing and delivery services
• Cloud hosting and data storage
• Customer support tools
• Fraud detection and prevention services
4.5 Legal and Safety
We may disclose your information where required by law, regulation, legal process, or
governmental request, or where we believe disclosure is necessary to protect our rights, your
safety, or the safety of others, investigate fraud, or respond to a government request.
4.6 Business Transfers
In connection with any merger, acquisition, sale of assets, financing, or transfer of all or a
portion of our business, your personal information may be among the assets transferred. You
will be notified of any such change in ownership or control of your personal information.
4.7 With Your Consent
We may share your information for any other purpose with your explicit consent.
4.8 Future Data Sharing Practices
As our platform and business evolve, our data sharing practices may change. If we make
material changes to how we share your personal information, including any sharing for
advertising or marketing purposes, we will update this Privacy Policy and notify you as
described in Section 17. You will have the opportunity to exercise your rights, including the right
to opt out, in accordance with applicable law.
5. International Data Transfers
Content Rewards is headquartered in Beverly Hills, California, United States. We serve
Creators and Brands worldwide, and our data is stored on cloud service providers located in the
United States. If you access the Services from outside the United States, please be aware that
your information may be transferred to, stored, and processed in the United States.
If you are located in the European Economic Area (EEA), United Kingdom, Switzerland, or
Brazil, we will ensure that any transfer of your personal data is carried out in accordance with applicable data protection laws, including through the use of Standard Contractual Clauses
approved by the European Commission or other appropriate safeguards.
6. Cookies and Tracking Technologies
We use cookies and similar technologies to collect information when you interact with our
Services.
6.1 Types of Cookies We Use
• Essential cookies: required for the basic functioning of the Services, such as
authentication and session management
• Analytics cookies: used by our third-party analytics providers to help us understand how
users interact with the platform and identify usage trends
We do not currently use advertising or marketing cookies on the Services. If this changes in the
future, we will update this Privacy Policy and provide appropriate notice.
6.2 Your Cookie Choices
Most web browsers allow you to control cookies through their settings. You can set your
browser to refuse all or some cookies, or to alert you when cookies are being set. If you disable
or refuse cookies, some parts of the Services may become inaccessible or not function properly.
7. Account Registration and Authentication
The Services are open to anyone who meets the eligibility requirements in our Terms of
Service. You can create a Content Rewards account in the following ways:
• Directly through contentrewards.com by providing your email address and creating a
password
• Through our integrated commerce partner (Whop), where your existing account
credentials are used to authenticate your identity
When you register through a third-party authentication provider, we receive basic account
information such as your email address and username. We do not receive or store your third-
party account passwords.
By using the Services, you represent that you are at least 18 years of age or the equivalent
minimum age in your jurisdiction. We rely on this self-declaration and do not independently
verify the age of users.
8. How Long We Keep Your Information
We retain your personal information for as long as necessary to fulfill the purposes described in
this Privacy Policy, unless a longer retention period is required or permitted by law. Specific
retention considerations include:
• Account data: retained for the duration of your active account plus a reasonable wind-
down period after account deletion
• Transaction and payment records: retained as required by tax, accounting, and financial
reporting obligations (typically 7 years)
• Campaign performance data: may be retained in aggregated or anonymized form for
analytics and platform improvement purposes
• Communications and support records: retained for a reasonable period to resolve
disputes and maintain records of our interactions
• Legal hold: information may be retained beyond normal periods if required for ongoing
legal proceedings, disputes, or regulatory investigations
When your personal information is no longer needed, we will take reasonable steps to delete or
anonymize it, which may involve coordinating with our third-party service providers.
9. How We Keep Your Information Safe
We implement appropriate technical and organizational security measures designed to protect
your personal information, including encryption of data in transit and at rest, access controls,
and regular security assessments.
However, no method of electronic transmission or storage is 100% secure. While we strive to
protect your personal information, we cannot guarantee its absolute security. We encourage you
to use strong passwords and notify us immediately if you suspect any unauthorized access to
your account.
9.1 Data Breach Notification
In the event of a data breach that affects your personal information, we will take prompt action
to mitigate the breach and assess its impact. Where required by applicable law, we will notify
affected users and relevant regulatory authorities within the timeframes prescribed by law. For
users in the EU/EEA and UK, we will notify the relevant supervisory authority within 72 hours of
becoming aware of a qualifying breach, and will notify affected individuals without undue delay
where the breach is likely to result in a high risk to their rights and freedoms.
10. Automated Decision-Making and AI
We use AI and automated systems to support several aspects of our platform operations,
including:
• Campaign matching: automated systems help match Creators with Brand campaigns
based on factors such as content niche, audience characteristics, engagement metrics,
and campaign requirements
• Creator scoring and ranking: automated systems evaluate and rank Creators for
campaign suitability based on performance data, content quality indicators, and platform
activity
• Fraud detection: automated systems monitor for suspicious activity, bot behavior,
fraudulent transactions, and other violations of our Terms of Service
• Payout processing: automated systems assist with calculating, verifying, and processing
CPM-based payouts to Creators
These automated systems support and enhance our operations but are subject to human
oversight. Decisions that significantly affect your account, such as account suspension or
termination, involve human review.
Your rights regarding automated decisions: If you are located in the EU/EEA, UK, or another
jurisdiction that provides rights related to automated decision-making, you may have the right to
request human review of a decision made solely by automated means that significantly affects
you. To exercise this right, please contact us at support@contentrewards.com.
11. Children’s Privacy
The Services are not directed to individuals under the age of 18, and we do not knowingly
collect personal information from children under 18. We rely on users’ self-declaration of age
eligibility as stated in our Terms of Service. If we learn that we have collected personal
information from a child under 18, we will take steps to delete that information promptly. If you
believe that a child under 18 has provided us with personal information, please contact us at
support@contentrewards.com.
12. Your Privacy Rights
12.1 General Rights
Depending on your location, applicable data protection laws may grant you certain rights
regarding your personal information, including:
• Right to access: request a copy of the personal information we hold about you
• Right to rectification: request correction of inaccurate or incomplete personal information
• Right to erasure: request deletion of your personal information, subject to certain legal
exceptions
• Right to restriction: request that we restrict processing of your personal information in
certain circumstances
• Right to data portability: request a copy of your data in a structured, commonly used,
machine-readable format
• Right to object: object to processing based on legitimate interests or for direct marketing
purposes
• Right to withdraw consent: withdraw previously given consent at any time
• Right to contest automated decisions: request human review of decisions made solely
by automated means that significantly affect you
12.2 U.S. State-Specific Rights
If you are a resident of California, Colorado, Connecticut, Virginia, Utah, or other states with
comprehensive privacy legislation, you may have additional rights, including:
• Right to know what personal information is collected, used, shared, or sold
• Right to delete personal information held by us and by extension our service providers
• Right to opt out of the sale or sharing of personal information
• Right to non-discrimination for exercising your privacy rights
• Right to correct inaccurate personal information
California Residents (CCPA/CPRA): Under the California Consumer Privacy Act, as amended
by the California Privacy Rights Act, you have specific rights regarding your personal
information. We do not currently sell personal information as defined by the CCPA. If our
practices change in the future, we will update this Privacy Policy and provide you with the
opportunity to opt out in accordance with applicable law.
12.3 EEA, UK, and Swiss Residents
If you are located in the European Economic Area, United Kingdom, or Switzerland, you have
rights under the GDPR and UK GDPR as outlined in Section 12.1, including the right to contest
automated decisions under Article 22 of the GDPR. You also have the right to lodge a complaint
with your local data protection authority if you believe your rights have been violated.
12.4 Brazilian Residents (LGPD)
If you are located in Brazil, you have rights under the Lei Geral de Proteção de Dados (LGPD),
including the right to confirmation of data processing, access, correction, anonymization,
portability, deletion, and information about shared data. You also have the right to request a
review of decisions made solely based on automated processing. To exercise these rights,
please contact us using the details provided below.
12.5 How to Exercise Your Rights
To exercise any of your rights, you can request deletion or changes through your account
settings or contact us at support@contentrewards.com. We will respond to your request
within the timeframe required by applicable law (typically 30–45 days). We may need to verify
your identity before processing your request. Exercising your rights may involve coordination
with our third-party service providers.
13. Marketing Communications
We may send you marketing and promotional emails about platform updates, campaign
opportunities, tips, and other content we think may interest you. These marketing emails are
sent directly by Content Rewards.
Transactional communications, such as payment confirmations, account notifications, and
campaign-related updates, are delivered through our commerce partners and are necessary for
the operation of the Services.
You can unsubscribe from marketing emails at any time by clicking the “unsubscribe” link in any
marketing email or by contacting us at support@contentrewards.com. Please note that you
may still receive transactional communications even after opting out of marketing emails.
14. Do-Not-Track Signals
Some web browsers transmit “Do-Not-Track” (DNT) signals. As there is no uniform standard for
recognizing or responding to DNT signals, we do not currently respond to DNT browser signals.
We will update this policy if a uniform standard is established.
15. Third-Party Websites and Services
The Services may contain links to third-party websites, plugins, or services that are not operated
by us, including social media platforms, commerce partners, and Brand websites. We are not
responsible for the privacy practices of these third parties. We encourage you to review the
privacy policies of any third-party services you access.
16. Sale of Personal Information
We do not currently sell your personal information to third parties as defined by applicable
privacy laws, including the California Consumer Privacy Act (CCPA). If our practices change in
the future, we will update this Privacy Policy, provide you with advance notice, and offer you the
opportunity to opt out in accordance with applicable law.
17. Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices,
technologies, legal requirements, or business operations. The updated version will be indicated
by an updated “Last Updated” date at the top of this document. If we make material changes,
we may notify you by prominently posting a notice on our website, sending you an email, or
through in-platform notifications. Your continued use of the Services after any changes
constitutes your acceptance of the updated Privacy Policy.
18. How to Contact Us
If you have questions, comments, or concerns about this Privacy Policy or our data practices,
please contact us:
Content Rewards Inc.
12055 Summit Circle
Beverly Hills, CA 90210
United States
Email: support@contentrewards.com
This Privacy Policy for Content Rewards Inc. ("Content Rewards," "we," "us," or "our"),
describes how and why we access, collect, store, use, and/or share ("process") your personal
information when you use our services ("Services"), including when you:
• Visit our website at contentrewards.com or any website of ours that links to this Privacy
Policy
• Create an account as a Creator or Brand on the Content Rewards platform, whether
directly through contentrewards.com or through our integrated platform partner Whop
(whop.com)
• Participate in sponsored content campaigns, submit content, or receive payouts through
our platform
• Interact with our community spaces, including our Discord server
• Engage with us in other related ways, including sales, marketing, support, or events
Content Rewards is a creator monetization platform that connects brands with content creators
for sponsored video campaigns using performance-based (CPM) payouts. This Privacy Policy
applies to all users of the platform worldwide, including Creators, Brands, and visitors.
Questions or concerns? Reading this Privacy Policy will help you understand your privacy
rights and choices. If you do not agree with our policies and practices, please do not use our
Services. If you still have questions or concerns, please contact us at
support@contentrewards.com.
Summary of Key Points
This summary provides key points from our Privacy Policy. You can find more details about any
of these topics in the full sections below.
What personal information do we process? When you visit, use, or navigate our Services,
we may process personal information depending on how you interact with us, the choices you
make, and the features you use. This includes account information, email addresses, social
media handles, and payment information processed through our third-party platform partners.
Do we process any sensitive personal information? We do not intentionally collect or
process sensitive personal information such as racial or ethnic origin, religious beliefs, or sexual
orientation.
Do we collect information from third parties? We receive limited account information from
our commerce partner when users register or transact through their platform. In the future, we
may collect profile and audience data from social media platforms such as YouTube, Instagram,
and TikTok through their APIs, and we will update this policy accordingly.
How do we process your information? We process your information to provide, improve, and
administer our Services, facilitate campaign matching between Creators and Brands, process
payments, communicate with you, prevent fraud, and comply with law. We use automated systems to assist with campaign matching, creator evaluation, fraud detection, and payout
processing.
With whom do we share personal information? We share information with Brands (for
campaign purposes), our commerce and payment partners, service providers, and as otherwise
described in this policy.
What are your rights? Depending on where you are located, applicable privacy law may grant
you certain rights regarding your personal information, including the right to access, correct,
delete, or port your data, and the right to contest automated decisions.
1. Information We Collect
1.1 Information You Provide to Us
We collect personal information that you voluntarily provide when you register on the Services,
create or edit your profile, participate in campaigns, or otherwise contact us. The Services are
open to anyone who meets the eligibility requirements in our Terms of Service. This information
may include:
• Account information: name, email address, username, and password (collected directly
or through third-party authentication)
• Profile information: bio, social media handles, content niche or category, follower counts,
engagement statistics, and portfolio links
• Creator-specific information: payout preferences, content samples, and campaign-
related submissions
• Brand-specific information: company name, business contact details, campaign briefs,
brand assets, and product information
• Communications: messages sent through the platform, support requests, survey
responses, and feedback
1.2 Information Received from Third-Party Platform Partners
We use third-party platforms for commerce, payments, and authentication. When you register or
log in through these partners, we may receive your email address, username, and basic
account information. Payments to Creators and from Brands are processed through our
commerce partners. We do not receive or store your third-party account passwords.
1.3 Information from Social Media Platforms (Future)
We are building integrations with social media platforms including YouTube, Instagram, and
TikTok. When these integrations become available, Creators who connect their accounts may
allow us to access:
• Profile data: username, display name, profile picture, follower/subscriber count, account
verification status
• Audience demographics: aggregated data such as audience age ranges, gender
distribution, geographic location, and language preferences
• Content performance metrics: view counts, engagement rates, likes, comments, shares,
watch time, and other API-provided analytics
We will update this Privacy Policy when these integrations are launched. You will always have
the ability to choose whether to connect your social media accounts and may revoke access at
any time.
1.4 Information Collected Automatically
When you visit or use the Services, we automatically collect certain technical and usage
information, including:
• Device and browser information: IP address, browser type and version, operating
system, device type, screen resolution, and language preferences
• Usage data: pages visited, features used, click patterns, session duration, referring
URLs, and navigation paths
• Location data: approximate geographic location derived from your IP address
1.5 Analytics
We use third-party analytics tools to understand how users interact with the Services, identify
usage trends, and improve the platform experience. These tools may collect device information,
usage data, and interaction events through cookies and similar technologies.
1.6 Discord Community
We operate a Discord community server for Creators and platform users. We do not formally
collect or store personal data from Discord. Any information you share in our Discord server is
subject to Discord’s own Privacy Policy and Terms of Service. Please be mindful of the
information you share in public community channels.
2. How We Use Your Information
We process your personal information for the following purposes:
• Providing the Services: creating and managing your account, facilitating campaign
matching between Creators and Brands, delivering content submissions, and processing
performance-based (CPM) payouts through our commerce partners
• Campaign operations: sharing relevant Creator profile information with Brands to enable
informed campaign decisions, including username, email address, social media handles,
follower counts, engagement statistics, and content niche
• Payments and billing: facilitating Creator payouts and Brand payments through our
commerce partners, processing refunds both through our partners and directly, and
managing related financial transactions
• Communications: sending marketing emails from Content Rewards (campaign
invitations, platform updates, newsletters) and transactional notifications through our
commerce partners (payment confirmations, account updates); responding to support
requests
• Automated processing: using AI and automated systems to match Creators with
campaigns, score and rank Creators for campaign suitability, detect and prevent fraud,
and assist with payout processing decisions (see Section 10 for more details)
• Platform improvement: analyzing usage patterns, improving features, and developing
new products and services
• Safety and security: detecting and preventing fraud, unauthorized access, bot activity,
and other harmful or illegal activities; enforcing our Terms of Service
• Legal compliance: complying with applicable laws, regulations, legal processes, or
governmental requests; establishing, exercising, or defending legal claims
• Dispute resolution: investigating and resolving disputes between Creators, Brands,
and/or Content Rewards
3. Legal Bases for Processing
We process your personal information only when we have a valid legal basis to do so.
Depending on your jurisdiction, these may include:
• Consent: where you have given us explicit permission to process your data for a specific
purpose (e.g., receiving marketing emails, future social media account connections)
• Performance of a contract: where processing is necessary to fulfill our obligations under
the Creator Terms of Service or Brand Terms of Service
• Legitimate interests: where processing is necessary for our legitimate business interests
(e.g., fraud prevention, platform improvement, analytics, automated campaign
matching), provided those interests are not overridden by your rights
• Legal obligations: where processing is required to comply with applicable laws or
regulations
For users in the EU/EEA and UK: The General Data Protection Regulation (GDPR) and UK
GDPR require us to identify specific legal bases for processing. We rely on the bases listed
above, and you may contact us for further detail on the specific legal basis applied to any
particular processing activity.
4. When and With Whom We Share Your Information
We may share your personal information in the following circumstances:
4.1 With Brands (Creator Data)
When Creators participate in or are considered for campaigns, we share relevant profile
information with the Brand running the campaign. This includes your username or display name,
email address, social media handles, follower counts and engagement statistics, and content
niche or category. This sharing is essential to the functioning of the platform and is governed by
the Creator Terms of Service.
4.2 With Creators (Brand Data)
We share Brand campaign details, briefs, requirements, and necessary contact information with
Creators participating in campaigns.
4.3 Commerce and Payment Partners
We share information with our integrated commerce and payments partners who process
account authentication, Creator payouts, and Brand payments on our behalf. Information shared
with these partners is subject to their respective privacy policies.
4.4 Service Providers
We share information with third-party service providers who perform services on our behalf,
including:
• Analytics and performance monitoring
• Email marketing and delivery services
• Cloud hosting and data storage
• Customer support tools
• Fraud detection and prevention services
4.5 Legal and Safety
We may disclose your information where required by law, regulation, legal process, or
governmental request, or where we believe disclosure is necessary to protect our rights, your
safety, or the safety of others, investigate fraud, or respond to a government request.
4.6 Business Transfers
In connection with any merger, acquisition, sale of assets, financing, or transfer of all or a
portion of our business, your personal information may be among the assets transferred. You
will be notified of any such change in ownership or control of your personal information.
4.7 With Your Consent
We may share your information for any other purpose with your explicit consent.
4.8 Future Data Sharing Practices
As our platform and business evolve, our data sharing practices may change. If we make
material changes to how we share your personal information, including any sharing for
advertising or marketing purposes, we will update this Privacy Policy and notify you as
described in Section 17. You will have the opportunity to exercise your rights, including the right
to opt out, in accordance with applicable law.
5. International Data Transfers
Content Rewards is headquartered in Beverly Hills, California, United States. We serve
Creators and Brands worldwide, and our data is stored on cloud service providers located in the
United States. If you access the Services from outside the United States, please be aware that
your information may be transferred to, stored, and processed in the United States.
If you are located in the European Economic Area (EEA), United Kingdom, Switzerland, or
Brazil, we will ensure that any transfer of your personal data is carried out in accordance with applicable data protection laws, including through the use of Standard Contractual Clauses
approved by the European Commission or other appropriate safeguards.
6. Cookies and Tracking Technologies
We use cookies and similar technologies to collect information when you interact with our
Services.
6.1 Types of Cookies We Use
• Essential cookies: required for the basic functioning of the Services, such as
authentication and session management
• Analytics cookies: used by our third-party analytics providers to help us understand how
users interact with the platform and identify usage trends
We do not currently use advertising or marketing cookies on the Services. If this changes in the
future, we will update this Privacy Policy and provide appropriate notice.
6.2 Your Cookie Choices
Most web browsers allow you to control cookies through their settings. You can set your
browser to refuse all or some cookies, or to alert you when cookies are being set. If you disable
or refuse cookies, some parts of the Services may become inaccessible or not function properly.
7. Account Registration and Authentication
The Services are open to anyone who meets the eligibility requirements in our Terms of
Service. You can create a Content Rewards account in the following ways:
• Directly through contentrewards.com by providing your email address and creating a
password
• Through our integrated commerce partner (Whop), where your existing account
credentials are used to authenticate your identity
When you register through a third-party authentication provider, we receive basic account
information such as your email address and username. We do not receive or store your third-
party account passwords.
By using the Services, you represent that you are at least 18 years of age or the equivalent
minimum age in your jurisdiction. We rely on this self-declaration and do not independently
verify the age of users.
8. How Long We Keep Your Information
We retain your personal information for as long as necessary to fulfill the purposes described in
this Privacy Policy, unless a longer retention period is required or permitted by law. Specific
retention considerations include:
• Account data: retained for the duration of your active account plus a reasonable wind-
down period after account deletion
• Transaction and payment records: retained as required by tax, accounting, and financial
reporting obligations (typically 7 years)
• Campaign performance data: may be retained in aggregated or anonymized form for
analytics and platform improvement purposes
• Communications and support records: retained for a reasonable period to resolve
disputes and maintain records of our interactions
• Legal hold: information may be retained beyond normal periods if required for ongoing
legal proceedings, disputes, or regulatory investigations
When your personal information is no longer needed, we will take reasonable steps to delete or
anonymize it, which may involve coordinating with our third-party service providers.
9. How We Keep Your Information Safe
We implement appropriate technical and organizational security measures designed to protect
your personal information, including encryption of data in transit and at rest, access controls,
and regular security assessments.
However, no method of electronic transmission or storage is 100% secure. While we strive to
protect your personal information, we cannot guarantee its absolute security. We encourage you
to use strong passwords and notify us immediately if you suspect any unauthorized access to
your account.
9.1 Data Breach Notification
In the event of a data breach that affects your personal information, we will take prompt action
to mitigate the breach and assess its impact. Where required by applicable law, we will notify
affected users and relevant regulatory authorities within the timeframes prescribed by law. For
users in the EU/EEA and UK, we will notify the relevant supervisory authority within 72 hours of
becoming aware of a qualifying breach, and will notify affected individuals without undue delay
where the breach is likely to result in a high risk to their rights and freedoms.
10. Automated Decision-Making and AI
We use AI and automated systems to support several aspects of our platform operations,
including:
• Campaign matching: automated systems help match Creators with Brand campaigns
based on factors such as content niche, audience characteristics, engagement metrics,
and campaign requirements
• Creator scoring and ranking: automated systems evaluate and rank Creators for
campaign suitability based on performance data, content quality indicators, and platform
activity
• Fraud detection: automated systems monitor for suspicious activity, bot behavior,
fraudulent transactions, and other violations of our Terms of Service
• Payout processing: automated systems assist with calculating, verifying, and processing
CPM-based payouts to Creators
These automated systems support and enhance our operations but are subject to human
oversight. Decisions that significantly affect your account, such as account suspension or
termination, involve human review.
Your rights regarding automated decisions: If you are located in the EU/EEA, UK, or another
jurisdiction that provides rights related to automated decision-making, you may have the right to
request human review of a decision made solely by automated means that significantly affects
you. To exercise this right, please contact us at support@contentrewards.com.
11. Children’s Privacy
The Services are not directed to individuals under the age of 18, and we do not knowingly
collect personal information from children under 18. We rely on users’ self-declaration of age
eligibility as stated in our Terms of Service. If we learn that we have collected personal
information from a child under 18, we will take steps to delete that information promptly. If you
believe that a child under 18 has provided us with personal information, please contact us at
support@contentrewards.com.
12. Your Privacy Rights
12.1 General Rights
Depending on your location, applicable data protection laws may grant you certain rights
regarding your personal information, including:
• Right to access: request a copy of the personal information we hold about you
• Right to rectification: request correction of inaccurate or incomplete personal information
• Right to erasure: request deletion of your personal information, subject to certain legal
exceptions
• Right to restriction: request that we restrict processing of your personal information in
certain circumstances
• Right to data portability: request a copy of your data in a structured, commonly used,
machine-readable format
• Right to object: object to processing based on legitimate interests or for direct marketing
purposes
• Right to withdraw consent: withdraw previously given consent at any time
• Right to contest automated decisions: request human review of decisions made solely
by automated means that significantly affect you
12.2 U.S. State-Specific Rights
If you are a resident of California, Colorado, Connecticut, Virginia, Utah, or other states with
comprehensive privacy legislation, you may have additional rights, including:
• Right to know what personal information is collected, used, shared, or sold
• Right to delete personal information held by us and by extension our service providers
• Right to opt out of the sale or sharing of personal information
• Right to non-discrimination for exercising your privacy rights
• Right to correct inaccurate personal information
California Residents (CCPA/CPRA): Under the California Consumer Privacy Act, as amended
by the California Privacy Rights Act, you have specific rights regarding your personal
information. We do not currently sell personal information as defined by the CCPA. If our
practices change in the future, we will update this Privacy Policy and provide you with the
opportunity to opt out in accordance with applicable law.
12.3 EEA, UK, and Swiss Residents
If you are located in the European Economic Area, United Kingdom, or Switzerland, you have
rights under the GDPR and UK GDPR as outlined in Section 12.1, including the right to contest
automated decisions under Article 22 of the GDPR. You also have the right to lodge a complaint
with your local data protection authority if you believe your rights have been violated.
12.4 Brazilian Residents (LGPD)
If you are located in Brazil, you have rights under the Lei Geral de Proteção de Dados (LGPD),
including the right to confirmation of data processing, access, correction, anonymization,
portability, deletion, and information about shared data. You also have the right to request a
review of decisions made solely based on automated processing. To exercise these rights,
please contact us using the details provided below.
12.5 How to Exercise Your Rights
To exercise any of your rights, you can request deletion or changes through your account
settings or contact us at support@contentrewards.com. We will respond to your request
within the timeframe required by applicable law (typically 30–45 days). We may need to verify
your identity before processing your request. Exercising your rights may involve coordination
with our third-party service providers.
13. Marketing Communications
We may send you marketing and promotional emails about platform updates, campaign
opportunities, tips, and other content we think may interest you. These marketing emails are
sent directly by Content Rewards.
Transactional communications, such as payment confirmations, account notifications, and
campaign-related updates, are delivered through our commerce partners and are necessary for
the operation of the Services.
You can unsubscribe from marketing emails at any time by clicking the “unsubscribe” link in any
marketing email or by contacting us at support@contentrewards.com. Please note that you
may still receive transactional communications even after opting out of marketing emails.
14. Do-Not-Track Signals
Some web browsers transmit “Do-Not-Track” (DNT) signals. As there is no uniform standard for
recognizing or responding to DNT signals, we do not currently respond to DNT browser signals.
We will update this policy if a uniform standard is established.
15. Third-Party Websites and Services
The Services may contain links to third-party websites, plugins, or services that are not operated
by us, including social media platforms, commerce partners, and Brand websites. We are not
responsible for the privacy practices of these third parties. We encourage you to review the
privacy policies of any third-party services you access.
16. Sale of Personal Information
We do not currently sell your personal information to third parties as defined by applicable
privacy laws, including the California Consumer Privacy Act (CCPA). If our practices change in
the future, we will update this Privacy Policy, provide you with advance notice, and offer you the
opportunity to opt out in accordance with applicable law.
17. Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices,
technologies, legal requirements, or business operations. The updated version will be indicated
by an updated “Last Updated” date at the top of this document. If we make material changes,
we may notify you by prominently posting a notice on our website, sending you an email, or
through in-platform notifications. Your continued use of the Services after any changes
constitutes your acceptance of the updated Privacy Policy.
18. How to Contact Us
If you have questions, comments, or concerns about this Privacy Policy or our data practices,
please contact us:
Content Rewards Inc.
12055 Summit Circle
Beverly Hills, CA 90210
United States
Email: support@contentrewards.com